Reference Case Number: FOI11481
Freedom of Information: Right to know request:
I am trying to get information on how well-read privacy notices are in practice. Accordingly, I am hoping to get some information on how often, and how long, your privacy notice is read as this will provide very helpful information on this topic.
Could you therefore provide me with the following information under the Freedom of Information Act 2000?
• What were the total number of visits to your website? (i.e. all visits to any part of your website) during the Relevant 12 Month Period?
• What were the total number of unique users visiting your website (i.e. all visits to any part of your website) during the Relevant 12 Month Period?
• What were the total number of visits to your Privacy Notice Webpages during the Relevant 12 Month Period?
• What were the total number of unique users visiting your Privacy Notice Webpages during the Relevant 12 Month Period?
• What was the average amount of time spent by visitors during a visit to your Privacy Notice Webpages during the Relevant 12 Month Period? i.e. When someone visited those pages, how many seconds did they spend before navigating to a new page?
For these purposes, "Relevant 12 Month Period" would ideally be July 2023 - June 2024 but happy for you to use a similar 12-month period if that is more convenient. The term "Privacy Notice Webpages" means https://ico.org.uk/global/privacy-notice/[1].
FCA response:
We have processed your request in line with the provisions of the Freedom of Information Act 2000 (FOIA) and our response is below.
| 01 July 2023 – 30 June 2024 | |
|---|---|
| What were the total number of visits to your website? (i.e. all visits to any part of your website) during the Relevant 12 Month Period? | 6,991,201 |
| What were the total number of uniquer users visiting your website (i.e. all visits to any part of your website) during the Relevant 12 Month Period? | 3,247,807 |
| What were the total number of visits to your Privacy Notice Webpages during the Relevant 12 Month Period? | 10,263 |
| What were the total number of unique users visiting your Privacy Notice Webpages during the Relevant 12 Month Period? | 8,187 |
| What was the average amount of time spent by visitors during a visit to your Privacy Notice Webpages during the Relevant 12 Month Period? i.e. When someone visited those pages, how many seconds did they spend before navigating to a new page? | 50 seconds
|
The above data is based on unique users visits to the following Privacy Notice Webpages:
- https://landmark-phase.live/privacy%3Cspan class="print-footnote">[2]
- https://landmark-phase.live/privacy/our-use-cookies%3Cspan class="print-footnote">[3]
- https://landmark-phase.live/privacy-notice/personal-data-and-recruitment%3Cspan class="print-footnote">[4]
- https://landmark-phase.live/privacy/personal-data-used-contact-us%3Cspan class="print-footnote">[5]
- https://landmark-phase.live/privacy/personal-data-and-handling-complaints-about-us%3Cspan class="print-footnote">[6]
- https://landmark-phase.live/privacy/personal-data-and-authorisation%3Cspan class="print-footnote">[7]
- https://landmark-phase.live/privacy/personal-data-and-enforcement%3Cspan class="print-footnote">[8]
- https://landmark-phase.live/privacy/personal-data-and-market-oversight%3Cspan class="print-footnote">[9]
- https://landmark-phase.live/privacy-notice/personal-data-and-mutuals-registration%3Cspan class="print-footnote">[10]
- https://landmark-phase.live/privacy/personal-data-and-supervision%3Cspan class="print-footnote">[11]
- https://landmark-phase.live/privacy/personal-data-and-surveys-consultations-and-market-research%3Cspan class="print-footnote">[12]
- https://landmark-phase.live/privacy-notice/personal-data-fca-news-events-groups%3Cspan class="print-footnote">[13]
- https://landmark-phase.live/privacy/financial-lives-survey%3Cspan class="print-footnote">[14]